For my first initial idea I have gone against conventions and drawn the poster design landscape. The location of the photograph is on a beach therefore the colour scheme wil have to match the colours in the photo. The headings will be a contrast of blue and white which will be the colour scheme for this poster. The colours will create a summer feel to the album which will then make the poster bright and therefore appealing to an audience.
The main title of the poster is big and bright and takes up the middle left side of the photograph, where the picture has a farely bare background so it's easier to read. The name of the artist fits underneath the name of the album. So not to over power the name of the album the artists name is in a slightly smaller italic font, in a different contrasting colour to the name of the album. The release date is in a Times New Roman font, to stand out against the album and artist name. This heading is positioned along the bottom of the poster in a big text in order for the audience to read from far away as if the poster was on a billboard. The pug is also positioned at the bottom right hand corner of the poster next to the large release date. I like this design and I think it fits in well with the photograph.
The photo on the poster will be taken of the artist on the beach. As I am the artist I will need someone to take the photos for me so I will frame up the shot and then get someone to take it.
The pug on the bottom right corner is an advertisement for the poster and the album indicating what’s inside in album e.g. a special featured song, other tracks names. I think this layout is good as it’s big enough for the viewer to associate with if it were on a billboard.
I think this design gives a good indication of what the product is and what it is about. It’s designed to appeal to my market of young girls aged 12-19 I also think it represents the viewers interest well as the posters consists of everything needed to know about the release of the album. I do think however that the poster and the album will not appeal to people who like rock or gothic music as it’s clear that the cover doesn’t address that type of audience by the type of image and colour scheme.
For my second initial idea I have come up with the colour scheme of white and orange inspired from my analysis of Kerry Ellis’ album. I really like this colour scheme and I think that it creates a bold and bright feel to the front cover. As the image will be taken in a studio the background will be white and I think that this will contrast well with the orange text. I think these colours give a professional impression to the album. The image will be in black and white which I think will go well with the orange and white and make the cover look modern.
The title of the album will be in a bold text across the top of the front cover with the artist’s name at the bottom. The pug is positioned to the right side of the cover next to the close up shot of the artist. The artists name is in italic to contrast with the bold text. The release date of the album will go across the right side of the poster in a bold orange text to be eye catching to the viewer so they know when the album will be released. By having a bold text this makes the album cover look bolder, makes the title stand out and attracts the viewer.
On the front of the cover there is an image of the artist. The photo is a close up that will be taken in a photography studio with a white background. As said before, the picture will be in black and white to create a modern feel to the album. The image on the cover represents the artist and the music on the album so she will need to be dressed in glamourous (but not too loud) outfit so that the audience can gain some idea of what is on the album. The image of the artist will show her holding a pose facing sideways but looking at the camera. This will show that the artist is bold, by looking into the camera but a little bit shy as she is facing sideways. Her hair will be down and curly as I think that curly hair gives a softer look to the artist which will go better with the theme of the album cover. The artist’s makeup will also be softer and natural looking, with no harsh makeup e.g. dark eye shadow. This then will create a natural and soft look.
On the cover there is a pug which is a simple convention of a promotional poster. The pug shows the viewer what’s the album is about e.g. a hit single that has been included or a bouns track. I really like the size and the layout of this design. I think is bold and confident and would definitely stand out in a magazine or billboard.
I think the cover gives a good indication of what the artists music is about. It’s bold and modern which represents the music on the album and is a good message to send out to the audience as the album is aimed mostly towards young girls and they will be most likely to buy the album and like the artists music that is bold and modern than one that is gothic or rocky.
For my third initial idea the the poster will be landscape. The colour scheme for this promotional poster is blue and white. As the main image on the cover is to be taken on the beach I think the blue and white will contrast well with the blue from the sky and blue also from the sea. As the image is set on the beach I think this will create a summery feel to the poster. The blue and white of the text will be positioned across the sand on the beach so there won’t be objects in the background that could then clash with colours of the text.
The main title of the album is at the bottom of the poster just above and layered over the name of the artist. Both headings will be layered on top of a white banner positioned to the left of the album cover. The rest of the poster will be taken up by the main image. On the left side of the poster, in the top corner there is a pug to advertise the music and a release date across the top to advertise the album.
The main image on the front of the poster will be a picture of the artist sitting on the sand with her back to the camera, looking out to sea. It will be a medium shot image and will show a back profile of the artist. I think this image will give a calm and quiet impression of the album and the artists music which will suit the style of the music on the album which is slow/contemporary pop. The beach location also contributes to the impression that the album cover gives of the calm and quietness.
In this image the artist will be wearing casual but fashionable clothing to go with the setting of the beach and to appeal to the target audience.
The artists hair will be down and wavy which I think will go well with the scene and her clothing and her makeup will be natural to keep the constant calm feeling of the location. By carrying the theme through with the artist’s looks will keep consistency of the theme.
On the left side of the cover there is a pug to advertise to the audience what the album and music is about e.g. a hit single that has been included or a bonus track. I like the size and the layout of this design however I do think that there are too many bare spaces on the poster for this initial idea. I do like the calm theme that this cover represents yet I don’t think that it will stand out on a shelf so when developing I may need to re think the design and positioning of some of the positioning.
I think this cover definitely gives a good indication of what the artists music is about. I think the cover gives out a good message to the audience that it’s aimed at which is young girls and it is clear that the advertisement isn’t aimed towards people who like loud music e.g rock music.
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